Identifying Flavors in Wine

February 3, 2014 Blog » Learn About Wine » Identifying Flavors in Wine

If wine is made from just grapes, why can some people can taste different fruits such as cherry, pear, or passion fruit? There are also flavor descriptions like butter, vanilla, clove, and even bacon used in many wine tasting notes. So, where do these flavors come from?

Let’s break down where wine flavors come from, the most common flavors to know, and a few tips on how to identify them yourself.

Where Do Flavors in Wine Come From?

If you ever have a chance to taste a fresh Chardonnay grape, you’ll see how wildly different it is from Chardonnay wine. A Chardonnay grape tastes more like a white table grape then the apple, lemon, and butter flavors we associate with Chardonnay wine.

Why Do Wine Grapes Taste Different From Wine? This is because all the aroma compounds —stereoisomers as scientists call them— are released by during fermentation. When you smell wine, the alcohol volatilizes (evaporates into the air) and carries these lighter-than-air aroma compounds into your nose. Each wine can contain hundreds of different aroma compounds and each compound can affect the flavor of a wine. This is why some Chardonnays taste different from others. Also, our brains can think of multiple responses to one stereoisomer (crazy, right!?). For example, the lychee fruit flavor in Gewürztraminer can also smell like roses.

Flavors in Red Wine by Wine Folly

Fruit Flavors in Red Wine

The first, most obvious flavors to identify in wine are the fruit flavors.

Fruit flavors in red wines typically fall into two different categories: red fruit and black fruit flavors. Differentiating between the two types will make you better at identifying your favorite types of wine or at blind tasting wines. Each wine variety can offer a range of flavors. For example, Pinot Noir generally exhibits red fruit flavors, but those can vary from tart cranberry-like flavors to sweet black cherry or raspberry-like flavors.

Wines with more “black fruit” flavors tend to be more full-bodied, including wines like Cabernet Sauvignon and Syrah. Of course, there are some exceptions to this rule, but this idea is fairly reliable if you’re just getting started.

Red Wine Blends Are a Mix of Flavors

Red wine blends are a winemaker’s opportunity to blend red and black fruit flavors together. A great example of a red wine with both red and black fruit flavors is the GSM blend. This wine blend originates from the Côtes du Rhône of France and is made with Grenache, Syrah, and Mourvèdre. Grenache has mostly red fruit flavors whereas Syrah and Mourvèdre have mostly black fruit flavors. Like blending colors on a palate, winemakers take a portion of Grenache and touch it with a splash of Syrah and Mourvedre to add body and complexity to their wine blend.

If you are tasting a red blend, it is possible to identify both red and black fruit flavors. In doing so, you’ll actually be picking out the different wines used to create that blend. Experts can even isolate the flavors in their mouth and make an estimate as to what the blend contains.


Fruit Flavors in White Wine

Fruit Flavors in White Wine

White wines offer two major fruit types: tree-fruits and citrus fruits. The more you taste white wine, the more you’ll realize that the same type of wine will vary wildly depending on where it’s grown. For instance, tasting a Chenin Blanc from South Africa will exhibit peaches and lemons, whereas Chenin Blanc from Anjou in the Loire Valley, France will have much more lime and green apple fruit aromas. This has a lot to do with the climate where the grapes were grown.

Flavors in Chardonnay by ripeness

When you taste a white wine, think about the fruit flavor and then focus on the ripeness of that flavor.


Our noses interpret smells differently

Our noses interpret and prioritize aroma compounds differently and we also adapt to different “smell” environments. For instance, have you worked in a room with a scented candle and after a few minutes can no longer smell it at all? It’s possible to get over-exposed to a wine’s aroma.

Fortunately, most people agree on major flavor categories when it comes to wine. At the end of the day, we’re all smelling the same wine, we just usually use slightly different descriptors. Generally it’s easy for people to agree on fat-brush or “macro” categories for the flavors in wines, even if they disagree on the specifics. One person’s peach may be another person’s nectarine, but they both can agree a wine has stone fruit aromas and flavors.

White Aroma and Flavor Wheel by Wine Folly

Wine Flavor Chart

Quickly identify flavors in wine using the printed version of the aroma chart. 9″ diameter flavor wheel is printed on 100 lb. cover stock paper and made in Seattle, WA, USA.

Buy Flavor Chart


By Madeline Puckette
I'm a certified sommelier and creator of the NYT Bestseller, Wine Folly: The Essential Guide to Wine. Find me out there in the wine world @WineFolly